Dash is the CEO of Roc-a-Fella records, home to hip-hop's biggest seller: Jay Z. The film tells the story of a beef between Dash and Z over a disconcertingly teenage looking party chick called Picasso.
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A young journalist, David Katz, who writes for a hip-hop magazine called "Mic Check", starts following a music mogul around as part of a story and over time incorrectly starts to think he is part of that world, which leads to him writing an article for a gossip newspaper that starts a rivalry between the producer and his most famous rapper.Written by
This is a mockumentary taking us inside Roc A Fella records. If you are not a fan of rap and don't know much about Jay-Z and Damon Dash, this film will not much appeal to you. But, if you're a fan of rap, as I am, then it's definitely worth a look.
There are some good things in this film. The actors playing Jay and Damon, as they do not play themselves, are very good for this sorta material. And, there are some very funny moments and in jokes, especially if you know a lot about the people in this record label before hand. This is also a very good look at hip hop culture and also a moral tale about selling one's soul for fame or respect.
But, sometimes, the script is sometimes childish, and the main character is really annoying and is obviously a generic poser, but, maybe that's the point.
I would overall have to say for some, this film will seem terrible. But, with a built in crowd, and if you are looking for a few laughs and a different kind of movie, check this one out as a rental sometime.
6 out of 10.
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