What Do the VOD Charts Reveal in Showing ‘Sonic’ and ‘Bad Boys’ on Top?

What Do the VOD Charts Reveal in Showing ‘Sonic’ and ‘Bad Boys’ on Top?
Sonic the Hedgehog” (Paramount) and “Bad Boys for Life” (Sony) — for now, and some time to come, the two biggest 2020 theatrical releases, and the only two to pass $100 million domestic — are topping the major VOD charts two days after premium VOD debuts March 31. Both are available at $19.99. Meanwhile, you can’t keep a good “Parasite” down, as Neon’s Best Picture winner returned Thursday, April 2, to #10 on the iTunes chart of most-viewed feature films.

It helps that both “Sonic” and “Bad Boys” were major hits, but iTunes, Amazon Prime, and FandangoNOW each had one of these films as the top performer Tuesday and Wednesday. That suggests a hungry audience is willing to pay the equivalent of about two full-price theater tickets to see them.

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