From ‘Star Trek’ to ‘SpongeBob,’ Here’s All the Content in Play For CBS-Viacom Merger

  • Variety
Hollywood’s landscape has changed dramatically since Viacom and CBS were last married in 2005. Now that the two media giants seek a Wall Street reunion, there are endless possibilities for the future of its shared content pie.

Huge action franchises like “Mission: Impossible” and “Transformers” from Paramount Pictures could explore new origin stories or exploit quirky side-characters for streaming series on the CBS over-the-top platform All Access. All Access is also currently building out the “Star Trek” TV universe, with three shows under the franchise’s umbrella set to be on the streaming service in 2020. Signs of synergy are already cropping up as well. CBS, which owns the TV licensing rights to “Star Trek,” gave its blessing for a cartoon take on the sci-fi classic at Nickelodeon this year.

Not only would a flurry of development that leverages the well-known intellectual property of Viacom and CBS pacify shareholders in both companies,
See full article at Variety »

Similar News


Recently Viewed