Nickelodeon Embarks on New Direction with its Biggest, Most Wide-Ranging Content Slate Ever

Nickelodeon is unveiling a new content slate created for today’s kids who are multicultural, family-focused, and in control of their entertainment choices across platforms. With a foundation of supercharging its globally powerful original franchises like SpongeBob SquarePants, Teenage Mutant Ninja Turtles and Paw Patrol, and welcoming new, acquired properties into its ecosystem, Nickelodeon’s new slate represents a renewing of its commitment to serve all kids, through a multicultural lens; bringing in talent kids love from other platforms and formats; and opening up its demo to capture kid and parent co-viewing, to satisfy this generation’s demand for shared family time.

The slate, announced today by Nickelodeon President Brian Robbins, was put into development in October at the beginning of Robbins’ tenure and will begin to debut on Nick’s platforms this summer.

“We have a laser focus on who kids are today, and what they want, so we
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