Eight-year-old Ryan Kaji, who has amassed 22.3 million subscribers on the strength of his toy unboxing videos, has renamed his flagship YouTube channel Ryan’s World -- a nod to the entertainment brand that Kaji and his parents have developed alongside studio partner Pocket.watch. Ryan’s World comprises a Nickelodeon TV series called Ryan’s Mystery Playdate as well as product empire with licensed toys, bedding, fast-food children's meals, and other Ryan-branded items.
“We’re changing the channel name, because we don’t just do toy videos. We do science experiments, challenges like ‘The Floor Is Lava’, educational videos like ‘Why Do Floods Happen?’, music videos, skits, and lots more," Kaji says in an announcement video. "I also want to share all of my [animated] friends from Ryan’s World with you, like Combo Panda, Gus The Gummy Gator,